As a Small Business, How Much Should I be Spending on Marketing in 2017?

We have all heard the statement “You have to spend money to make money”. This is particularly true when it comes to marketing and small businesses. It might hurt a little up front, but well-spent marketing dollars will generate business that pays for the initial expense. But how do you know what “well-spent” marketing dollars […]

Using Music in Your Marketing Videos

If you have ever made a video, then you know how important the right sound track is for communicating the overall message. The first time you added music to a video, perhaps you used a song from your library, or one you downloaded from iTunes for this specific project. But maybe you didn’t realize that […]

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4 Questions to Ask Before Hiring a Drone Pilot

So you’ve made the decision to hire a drone pilot for the project you are planning. Someone may have recommended a friend for the job, but before you sign the contract there are four questions you should ask. Are you a FAA Part 107 (or 333) certified pilot? Don’t assume that because an individual is […]

Can I fly it myself or do I need to hire a certified UAV pilot?

The FAA estimates that the number of drones sold in 2020 will reach over 7 million. Everybody wants a drone because they are, well, epic. But unfortunately drones are selling faster than the knowledge to fly them safely and legally. So before you or your buddy gets carried away with flying your drone, do yourself […]

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